WHAT TO MAKE AND WHY /content/dam/radiuspoc/radius-icon.png DISCOVER | DESIGN


INNOVATION.REALIZED. Through the Radius Effect

Likes and dislikes. Needs and wants. Barriers and challenges. Good and bad. Adoption and rejection. Emotional and physical. To provide the best user experience possible you need to understand your user. It’s more than designing a cool product. You need to be immersed in the entire customer experience from the unwrapping, early stage learning, adaptation, and adoption to your product.

Your customers have specific needs they want to be fulfilled. We analyze your product and potential product changes to understand if you will continue to meet customer needs. Our human factors experts look beyond the purely physical and learn about the emotional reactions and attachments users have to your products and how these impact behaviors.

You want to delight your users. You want to give your customers a product or experience that they desire. But you also need to manage change and innovation to ensure your users are receptive to and understand it.

To ensure you can do this, our Human Factors experts use:

  • Ergonomics
  • Cognitive Walkthroughs
  • Heuristic Reviews
  • Risk Analysis
  • Experimental Design
  • Usability testing
  • Regulatory Approval

We are a human-centered design firm, making us the obvious choice when it comes to understanding product experiences.

Effective product design requires a team of professionals who are experts in Human Factors, User Interface and User Experience, Industrial Design, and Conceptual Engineering. You cannot expect good design without the entire summation of these parts. We believe strongly in the connection between design and success. Radius is your only choice when it comes to a powerhouse design and innovation consulting firm.

Discovery. Design. Brought together for true innovation.